About Superdry
Information written by the company
Inspired by the spirit of adventure and crafting premium products sustainably, Superdry is an exciting contemporary brand that fuses vintage Americana and Japanese-inspired graphics with a British style. They are characterised by quality fabrics, authentic vintage washes, unique detailing, world-leading hand-drawn graphics and tailored fits. Superdry is built on style and celebrates this through five unique style choices/brands: Original & Vintage, Superdry Studios, Superdry CODE, Superdry X; and the Performance Sport Division. Superdry’s ambition is to become the most sustainable listed fashion brand on the planet by 2030 and, in 2021, won numerous industry accolades including the ‘Positive Change Award’ at the Draper’s Sustainable Fashion Awards.