¹Offer ends 2nd April, while stocks last. Read the full ghd Upgrade Programme terms & conditions here.
²Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling
³Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test.
⁴Technical test in a lab on brunette hair, measured vs. naturally dried hair
⁵Technical test in a lab on frizzy hair, vs naturally dried hair
6Based on ownership of an electrical straightener, 38% of 1540 people surveyed owned a ghd straightener.
Brand ownership study conducted Jan-Feb 2024 across straightener brands.