How to care for your denim

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Wondering how to best look after your denim? You're in luck. Here's our handy guide with everything you need to know. Because if you're anything like us, you live in jeans.

Denim Care Guide

Denim doesn't need
much washing

Over-washing your denim can affect the fit and colour. So air out your jeans after each wear instead. Spot clean when you need to. And only wash occasionally (at 30°).

Care for
your pairs

By hanging them by the waistband
or folding them into a drawer, to minimise stretching. Like us at a spa, our jeans love a good steam. So avoid ironing with direct heat when you can.